I help mission-driven teams move from uncertainty to clarity, designing their product, brand, and story with empathy and purpose.

ABOUT ME
I’m a multidisciplinary designer and art director based in London with over eight years of experience, bringing clarity, empathy, to digital products and brands. With a background spanning product design, illustration, and visual storytelling, I help teams turn complex ideas into experiences that feel both intelligent and alive.
My work ranges from crafting interfaces and brand systems to creating playful, art-driven visuals, bridging the space between strategy and emotion.
Outside of client work, I teach, mentor, and explore design through writing and art and personal projects.
LEARN MORE ABOUT ME Selected
Work
A selection of works that showcase my approach to digital design, combining creativity and detail.
My
Expertise
From branding to digital design, I offer design solutions that transform ideas into beautiful and functional digital experiences.
Strategy
Strategy

I help teams find clarity before we start designing. Through workshops and collaborative sessions, I align business goals, user needs, and creative vision so everyone moves forward with confidence.
Branding
Branding
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I create brand identities that feel consistent and memorable across all touchpoints. From logos and typography to color systems and tone of voice, I build visual foundations that bring a brand to life.
research
research

I uncover real insights through interviews, testing, and analysis. This helps us design with evidence instead of assumptions, ensuring the final product is grounded in what people actually need.
UX/ UI design
UX/ UI design

I design digital products from wireframes to polished interfaces. Prototyping allows me to test ideas quickly, refine interactions, and create experiences that are both functional and engaging.
Graphics
Graphics

I create visuals that bring brands and products to life. From illustrations and icons to photography guidelines and layouts, every asset is designed to be consistent, engaging, and reflective of the brand’s personality. My goal is to make visuals that not only look good but also communicate clearly and elevate the overall experience.